You know, you’d think that this…
At least one party bidding on the Dodgers has inquired about the possibility of selling naming rights to Dodger Stadium, according to records filed this week in U.S. Bankruptcy Court.
…would really make me mad. (And judging by fan response I’ve seen, it sure does have a lot of people upset, which is why I’m talking about it.) But it really doesn’t. For one thing, we’ve heard these rumors for years – here’s an LA Times story from 2008 suggesting it – and it’s never happened. And as the Bill Shaikin piece notes, they can call it whatever they want. Fans are still going to call it Dodger Stadium no matter what happens. If selling out happens to bring in some additional cashflow? Well, no skin off my back. It’ll always be Dodger Stadium; the only parks that really have their corporate names used are the newer ones which were born that way.
Besides, it’s just due diligience. Of course a prospective owner is going to ask, and why shouldn’t they? It’s not the same thing as actually doing it – not that we know which bidder it was anyway – and it’s hardly the way to win over your new fanbase.
On the other hand, if it’s anything like what the excellent Grant Brisbee suggests…
TMZ Park at Dodger Fields. The Dodgers Baseball Experience at Universal Studios’ Dodger Stadium. Death Row Records Stadium. Vivid Entertainment Fields.
…then maybe I could get behind it.



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